This project is a brand identity for a fictional brewing company called Expedition. The design process began with developing a primary symbol and typographic logo to be used for the brand. The next step was to develop a stationery system for the company and a variety of other brand application designs to fit the nature of the company.
combination logo
primary logo
secondary logo
type logo
stationery system
interior signage
billboard
exterior banners
interior banners
vehicle graphic
exterior signage
beer bottles
beer cans
bottle caps
bottle packaging
pint glasses
coasters
beer catalog
event poster
t shirts